New Public Relations Manual for Entrepreneurs

Released on: April 28, 2008, 6:16 am

Press Release Author: Pugliese Public Relations

Industry: Marketing

Press Release Summary: Public relations can be particularly effective at local and
regional levels

Press Release Body: BOYNTON BEACH, Florida-Creating awareness for a business or
organization is important in order keep the public informed about what is offered
and how an organization can meet the public's needs. Public relations executive,
Tina Pugliese, has created a new e-book Public Relations Manual-A Guide for
Entrepreneurs that de-mystifies the challenge of communicating to an audience and
raising the profile of an organization.
The e-book includes Ms. Pugliese's "personal experiences," exercises to help
identify an organization's audiences, how to determine what is newsworthy, how to
pitch reporters and how to practice answering media questions. There are also
templates for developing a news release, and a public relations plan as well as an
interview checklist.
Public Relations Manual-A Guide for Entrepreneurs offers step-by-step information
that can be used by businesses and nonprofit organizations as their playbook for
their public relations programs.
According to Ms. Pugliese, "Some business owners think that public relations is too
time consuming an effort. This may be true in cases where businesses have very
limited resources-like staff and budget-but this should not discourage you from
doing it. It is just a matter of prioritizing your goals and leveraging the
resources that you do have available to take advantage of what is an invaluable
marketing tactic."
The e-book is available in hardcopy or as a download, or in an audio version on CD
or as a download. For more information on the e-book, visit www.PugliesePR.com and
select "Products."



Web Site: http://www.pugliesepr.com

Contact Details: 6835 Camille Street
Boynton Beach, FL
561-889-3575
slp_pr@mac.com

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •